Sunday, March 7, 2010
Disneyland Paris " New Generation Festival " TV Ad
Disneyland Paris did a nice TV ad for the upcoming New Generation Festival. I remind you that the year-long new generation festival will kick off 2 April and will continue through March 2011 with character experiences in both Disneyland Park and Walt Disney Studios. Princess Tiana to Buzz Lightyear, Remy, Stitch and Sulley, all the newest generation of Disney’s Characters arrives in shows and parades and next Summer, the all-new Toy Story Playland premieres at Walt Disney Studios with three interactive attractions inspired from Toy Story.
Putting the newest stars in the spotlight, Princess Tiana and Prince Naveen from Princess and the Frog will join the “Disney’s Once Upon a Dream Parade” in Disneyland Park, and Ratatouille characters Remy and Emile ride in an all-new car during the “Disney’s Stars ‘n’ Cars” cavalcade at Walt Disney Studios. Mickey Mouse is also part of the festivities, dancing and singing daily with the new generation characters in an extravaganza “Disney showtime spectacular” on Central Plaza Stage in Disneyland Park, while Minnie will be on board the “Disney All Stars Express”.
At certain times in the Walt Disney Studios, everyone will get permission to be as loud as monster-possible, and screams will fill the air several times daily at “Monsters Inc. Scream Academy” where Sulley will encourage guests to break the decibel meter.
At the new Toy Story Playland at Walt Disney Studios, Buzz Lightyear will invite guests into Andy’s “back yard” to be shrunk to the scale of toys on an enormous playground, with plenty of interactive fun and photo opportunities.
Toy Story Playland includes three all-new attractions:
• Toy Soldiers Parachute Drop, simulating a dive from the sky with Andy’s Green Army Men
• the family-friendly Slinky Dog Zigzag Spin, a whimsical coaster attraction
• RC Racer, featuring a 25-meter half pipe on a U-shaped race circuit.
The TV Ad include in live action 2D animation from WDA as well as 3D animation from Pixar Studios. We can see not only characters from the "new generation" - pictures above - but also some from the old one meeting "new" characters like Cinderella and Lighting McQueen...
...or a fun sequence with Sulley landing in parachute inside Snow White and Seven Dwarfs cottage right when the witch is arriving...
Interesting too is the making of the movie. Directed by Motion Theory Studios at Hollywood, more than 100 extras were part of the shooting and 30 different animations either from Walt Disney Animation or Pixar were done for the Ad.
Matthew Cullen, the director, shoot essentially at the Disneyland Resort in California with some shots of DLP digitally integrated. On the picture below the crew is filming on DCA Hollywood Boulevard...
...but other scenes were filmed inside like the shots with the RC Racer.
The result is quite fun, if not odd, as what we can see of the DLP parks in the TV Ad is a mix of shots of Disneyland in Anaheim with DLP castle! (picture below) In two words, it shows a park which doesn't exist! Also, if you look at the top picture of this article you'll see that Toy Story Playland rides are not at the Walt Disney Studios where they are currently built but at the Disneyland Paris park!
As i suppose you're now curious to see this TV Ad, here it is, and let me know in the comments what you think about it!
Part two of this article about DLP New Generation is now online HERE.
Don't forget to check my Dsneyland Paris book offer below, it's a fantastic book, you'll love it!
Thanks to leave a comment or discuss this article on D&M english forum on Mice Chat
Pictures and video: copyright Disney - Disneyland Paris
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